A system permits functions developed for the Android working system to ship focused messages to customers by the Braze buyer engagement platform. This includes leveraging the platform’s capabilities to create, schedule, and ship messages on to gadgets, even when the applying will not be actively in use. As an illustration, a retail software can ship a promotional message to a person’s cellphone display screen a few limited-time sale, encouraging them to open the app and make a purchase order.
The implementation presents a number of benefits, together with elevated person engagement, improved buyer retention, and enhanced advertising effectiveness. By offering well timed and related data, companies can re-engage customers who might have stopped utilizing the applying. Traditionally, this performance has advanced from fundamental text-based alerts to wealthy media messages, customized presents, and interactive components, contributing considerably to software success.
